WHERE WERE YOU FOR GAME 4?
NEW YORK KNICKS | SPEC COMMERCIAL
AN INDEPENDENT SPEC CAMPAIGN BUILT AROUND THE ANTICIPATION, TENSION, AND COLLECTIVE ENERGY SURROUNDING GAME 4
Game 4 wasn’t just a basketball game. It became a historic new york moment.
This concept originated from an idea of capturing one of New York’s greatest highlight plays. Wanting to ground New Yorkers to the roots of is basketball fandom, there was no better way to do so than reminding sports fans of the feeling of seeing next day’s back page News Headline.
My Role
| Creative Director | Cinematography | Editing
This is an independently created spec project and is not commissioned, sponsored, or endorsed by the New York Knicks or NBA